Surge Pulse

The official blog of MarketSurge.io

MarketSurge CRM Phone vs. JustCall: A Pricing-First Guide to Lower TCO

MarketSurge CRM Phone vs. JustCall: A Pricing-First Guide to Lower TCO

Published on: 04/09/2025

Here’s your list of pricing-based reasons to use MarketSurge CRM’s phone system over JustCall.

PhotographyCRM
Stop Guessing, Start Scaling: Using Client Analytics to Build Photography Packages People Actually Want

Stop Guessing, Start Scaling: Using Client Analytics to Build Photography Packages People Actually Want

Published on: 02/09/2025

Here’s the dirty little secret about many photographers’ pricing and packages: they’re built on guesswork.

DataPhotography
Stop Playing the Lottery with Your Marketing: Why Photographers Must Invest in Brand Equity, Not Just Quick Wins

Stop Playing the Lottery with Your Marketing: Why Photographers Must Invest in Brand Equity, Not Just Quick Wins

Published on: 02/09/2025

The truth? A photography brand built on short-term hacks is fragile. One bad month can sink it.

MarketingLead NurturePhotography
Stop Letting Missed Calls Kill Your Bookings: Why Photographers Should Outsource Sales

Stop Letting Missed Calls Kill Your Bookings: Why Photographers Should Outsource Sales

Published on: 02/09/2025

Whether you're a wedding photographer juggling weekend shoots or a family portrait artist handling editing marathons, you’re likely too busy to catch every incoming inquiry. Unfortunately, that “Sorry I missed your call!” message might as well say “Sorry I lost a client!”

SalesAutomationPhotography
Client Experience Is Your Marketing: How to Turn Every Shoot Into a Referral Engine

Client Experience Is Your Marketing: How to Turn Every Shoot Into a Referral Engine

Published on: 15/08/2025

Think of your service like a film: opening scene (first response), plot (planning and shoot), climax (reveal and delivery), closing credits (follow‑up).

MarketingLead NurtureSalesPhotography
Upsell Like a Pro: How Photographers Can Increase Revenue Per Shoot

Upsell Like a Pro: How Photographers Can Increase Revenue Per Shoot

Published on: 15/08/2025

Upselling isn’t about being pushy; it’s about guiding clients to the products and services that best preserve their memories and meet their needs.

SalesPhotography

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© 2025 MarketSurge LLC Evanson, IL

All Rights Reserved