As a photographer, choosing where to spend your marketing dollars can feel like trying to shoot a wedding in the dark — blurry, stressful, and full of guesswork.
The truth? Great design doesn’t equal great SEO. And if Google can’t find you, your ideal clients never will either.
There’s a common misconception: great photos sell themselves. While stunning imagery is essential, it’s not enough to consistently attract and retain clients. The true differentiator? How well you educate them.
Without strong SEO (Search Engine Optimization), your dream clients may never find you. SEO helps your website show up on Google when someone searches for a service like "wedding photographer near me" or "Chicago engagement photos."
As a photographer — especially in today’s visual-first, content-hungry world — getting featured on podcasts can build your authority, drive traffic to your site, earn valuable backlinks for SEO, and connect you with highly engaged, targeted audiences.
Whether you're running a wedding photography business or a commercial studio, these SEO principles will help bring more eyes to your work.
