5 Hidden CRM Features That Turn a Sales Team into a Growth Machine
The first vendor to respond often wins. When your CRM auto‑scores and routes—and escalates if no one acts—you turn minutes into meetings.
The first vendor to respond often wins. When your CRM auto‑scores and routes—and escalates if no one acts—you turn minutes into meetings.
At MarketSurge, we help carriers, brokers, and 3PLs translate innovation into revenue—by aligning the story, the systems, and the sales motions.
For each, you’ll get what it means, why it matters in logistics, how to use it, and a metric to watch. Use it to align marketing and sales, brief your leadership team, or onboard new hires.
Large language models and AI assistants don’t “search” the way humans do. They synthesize patterns from text, then draft an answer in natural language.
In logistics, “we’re reliable and cost‑effective” sounds good until you realize every competitor says the same thing. Rates fluctuate, lanes change, and capacity tightens—yet the companies that grow consistently aren’t just the ones with trucks, tech, or terminals.
Think of your service like a film: opening scene (first response), plot (planning and shoot), climax (reveal and delivery), closing credits (follow‑up).