Why I Use AI Agents and How You Can Use Them Too
I recently sat down with Ellie McIntyre on the Conversion Zoo podcast to talk about AI agents and their impact on society and business.
I recently sat down with Ellie McIntyre on the Conversion Zoo podcast to talk about AI agents and their impact on society and business.
Stop trying to out-write AI. Out-evidence it. Out-help it. Outlast it.
AI didn’t invent buyer skepticism; it compressed it. What used to take hours now takes 90 seconds.
You’ll learn how to evolve from “script reader” to “signal reader,” build credibility without gimmicks, and use automation that actually increases authenticity rather than eroding it.
This guide explains Generative Engine Optimization (GEO), why it matters, and how to adapt your content, technical setup, and measurement so your brand shows up—and gets chosen—inside AI answers.
In this founder-friendly guide, you’ll see exactly how to use AI to qualify more leads, personalize outreach, coach your sales conversations, optimize ad spend, and automate the busywork that slows growth. We’ll share a practical 30/60/90 plan, the KPIs to watch, and the guardrails that keep you safe and compliant.