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Drive Targeted Traffic with Expert Google Ads Service in Evanston
Deliver Cutting-Edge Service with theIndustry’s LeadingClient Management Tools
Reach your ideal customers instantly with MarketSurge’s google ads service. Our team of experts specializes in creating data-driven campaigns that maximize ROI, boost visibility, and drive high-quality traffic to your website. Whether you’re a small business or an established brand, our google ads agency in Evanston ensures every ad dollar is spent efficiently to deliver measurable results.
How Google Ads Work
Google Ads is a powerful pay-per-click (PPC) advertising platform that allows businesses to reach potential customers exactly when they’re searching for products or services. By bidding on relevant keywords, your ads appear at the top of Google search results, on partner websites, and across the Google Display Network, giving your business maximum visibility.
With MarketSurge’s google ads service in Evanston, we create campaigns that target high-intent audiences, ensuring your ads reach people who are most likely to convert.
Search & Shopping Ads
Search ads appear at the top of Google search results when users search for relevant keywords, helping you capture high-intent traffic. Shopping ads showcase your products directly in search results, making it easier for potential customers to discover and purchase your offerings.
Display & Video
Ads
Display ads are visually engaging banners shown across the Google Display Network, while video ads appear on platforms like YouTube. Both ad formats help increase brand awareness, reach a wider audience, and reinforce your message beyond search results.
Remarketing & Targeted Campaigns
Remarketing ads allow you to reconnect with visitors who previously interacted with your website, increasing conversion chances. Targeted campaigns use demographic, geographic, and behavioral data to reach the right audience at the right time, ensuring your ad spend is efficient and effective.
Our Google Ads Services
Raising the Bar by Simplifying the Process for YOU and YOUR Clients
MarketSurge, a leading google advertising company in Evanston, offers a comprehensive suite of services designed to help your business succeed with google ads service. Our team manages every aspect of your PPC campaigns to drive traffic, leads, and sales.
HERE'S HOW WE DO IT:
Keyword Research & Strategy
We identify high-performing, relevant keywords that match your audience’s search intent. By analyzing competitor campaigns and search trends, we ensure your ads target the right customers and minimize wasted spend.
Ad Creation & Copywriting
Our team crafts compelling, click-worthy ad copy tailored to your brand and audience. Each ad highlights your unique value proposition, captures attention, and encourages potential customers to take action.
Campaign Management & Optimization
We continuously monitor and optimize campaigns to improve performance. From bid adjustments and A/B testing to ad scheduling and audience targeting, we ensure your campaigns deliver maximum ROI.
Landing Page Optimization
A high-converting landing page is critical for PPC success. Our google ads PPC agency design and optimize landing pages that align with your ads, provide a seamless user experience, and increase the likelihood of lead generation or sales.
Conversion Tracking & Analytics
We implement advanced conversion tracking to measure every click, lead, and sale. Our transparent reporting provides actionable insights so you can make informed decisions and continuously improve campaign performance.
Remarketing Campaigns
Reconnect with visitors who previously interacted with your website through personalized remarketing campaigns. Our strategies help re-engage potential customers, boost conversions, and maximize the value of your ad spend.
Raising the Bar by Simplifying the Process for YOU and YOUR Clients
Why Choose MarketSurge for Google Ads Service?
MarketSurge is a trusted google advertising company in Evanston that helps businesses maximize visibility, attract high-quality leads, and achieve measurable results. We combine industry expertise, advanced tools, and a data-driven approach to ensure your campaigns deliver the best possible ROI.
HERE'S HOW WE DO IT:
Expert Campaign Management
Our google ads PPC agency handles every aspect of your Google Ads campaigns, from keyword research to ad optimization, ensuring high performance.
Customized Strategies
We create tailored campaigns that align with your business goals, target the right audience, and convert clicks into customers.
Advanced
Targeting
Reach your ideal audience with geo-targeting, device targeting, demographic segmentation, and remarketing strategies.
Continuous Optimization
We monitor metrics, perform A/B testing, and adjust bids to improve CTR, reduce CPC, and maximize ROI.
Transparent Reporting
Gain insights into campaign performance with clear, actionable reports that highlight opportunities for improvement.
Maximize Your Reach with Google Ads!
Partner with MarketSurge, a trusted google ads agency in Evanston, to create, manage, and optimize campaigns that drive high-quality traffic and conversions.
Request Your Free Google Ads Consultation Today and see how our google ads service can elevate your business growth.
Frequently Asked Questions
How quickly can I see results from Google Ads?
Results can be immediate once campaigns are live. With targeted keywords, optimized ads, and proper bidding strategies, businesses can start attracting high-quality traffic and generating leads within days.
What budget do I need for Google Ads campaigns?
Google Ads works for businesses of all sizes. Your budget depends on your goals, competition, and target audience, and our team will help create a plan that maximizes ROI without overspending.
Can Google Ads help with local customers in Evanston?
Yes. By using geo-targeting and location extensions, we ensure your ads reach potential customers in Evanston or surrounding areas, driving more relevant traffic to your business.
How do you track ad performance?
We use advanced analytics and conversion tracking to monitor clicks, impressions, conversions, and other key metrics. This allows continuous optimization for maximum efficiency and ROI.
Do I need a website for Google Ads campaigns?
While a website helps improve conversions, campaigns can also direct users to landing pages, lead forms, or e-commerce listings. MarketSurge can optimize any destination for higher performance.
How often are campaigns optimized?
Our team continuously monitors and refines campaigns, adjusting bids, ad copy, and targeting strategies weekly or as needed to maintain peak performance.
Can I run multiple ad types at once?
Yes. We can manage search ads, display ads, shopping ads, video campaigns, and remarketing simultaneously to maximize reach and engagement across multiple platforms.
Will I get reports on my campaigns?
Absolutely. We provide clear, actionable reports that show campaign performance, conversions, and recommendations for improvement, keeping you informed every step of the way.
One-Time Setup Fee - Available alone as a one-time purchase, but required for all new Surge SEO monthly plans.
| Category | Deliverable | Description | Features | One Time Payment $750 |
|---|---|---|---|---|
| Local SEO | Optimize the Google Business Profile | Review and update your Google Business Profile to make sure all important details (like services offered, the area you serve, and your business type) are accurate and set up correctly. |
|
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| Technical and On Page SEO | Metadata Optimization | Optimize title tags, meta descriptions, meta keywords, and header tags. | ||
| Alt Image Texts | Add alt image texts to all images. | |||
| Schema Mark Up | Organization, NLP, and FAQ schema. | |||
| Internal Linking | Improve the internal linking structure to funnel more equity from lower value pages to higher value pages. | |||
| Canonical Tags & Redirects | Update any missing or incorrect canonical tags. Update any outdated redirects on the site. | |||
| Miscellaneous | Open Graph tags, Twitter Meta Cards. | |||
| Authority | Local Citations | Core business information (name, address, phone, hours, etc) being added to prominent local directories to help improve local map rankings. |
50 Citations |
Surge SEO Monthly Packages - One-time set up fee is required prior to all Surge SEO monthly packages.
| Category | Deliverable | Description | Essential $500 |
Advanced $750 |
Pro $1500 |
Monthly Plan |
|---|---|---|---|---|---|---|
| Local SEO | Google Business Profile Posting | Demonstrate engagement with your audience and send signals to Google that your business is active. | 2/mo | 4/mo | 8/mo |
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| Google Business Profile Q&A | Build a series of questions and answers about the company and services. | 2/mo | 4/mo | 8/mo | ||
| Google Business Profile Review Monitoring & Response | Monitor and manage all Google Business Profile reviews. | As Needed | As Needed | |||
| Technical and On Page SEO | Page Updates | Ensure updates of Metadata Optimization, Alt Image Texts, Schema Mark Up, Internal Linking, Canonical Tags & Redirects, Miscellaneous | ||||
| Content | Supplemental Content Strategy | Create a robust topical map for all primary services / keywords to help expand the keyword universe and establish subject matter expertise **(Done Quarterly)** | ||||
| Blog Writing | Focus on attracting people searching for detailed, informational topics by using specific, longer phrases. This helps create a steady flow of potential customers who are interested in learning more about what you offer. | 2/mo | 4/mo | 10/mo | ||
| Content Enhancements | Add relevant keywords and topics to your main web pages to make them stronger and more competitive in search rankings. | |||||
| Authority | Press Releases | Dozens to hundreds of high quality backlinks from local and national news outlets. Targeting high-intent keywords, branded phrases, and sending signals to local maps. | 1PR, 1 Channel (~15 links) | 1PR, 3 Channels (~40 links) | 1PR, All Channels (~100 links) | |
| Cloudstacks | Get high-quality links from trusted, authoritative websites to increase your site's authority and help it rank higher on local maps. | |||||
| Guest Posts | Get high-quality links from websites that focus on related topics to help your site rank higher for keywords that attract ready-to-buy customers. |
Custom Projects - One-time set up fee is required prior to all Surge SEO custom packages.
| Category | Deliverable | Description | Pricing |
|---|---|---|---|
| User Experience | Social Proofing | Review carousel, Trust Badges, Proof in Numbers. |
Dependent on size of project. |
| Money Making Messaging | CTA Mapping, CTA Text, Sales messaging. | ||
| Performance Updates | Mobile and Desktop Speed Optimizations. Mobile friendliness. |
What Are MarketSurge
Users Saying?
David O.
Brea Oakes
Betsy McCue
(872) 266-3383 | support@marketsurge.io
