In Illinois’ second-largest city, competition is fierce and customers are mobile-first. If you’re not ranking, responding instantly, and following up automatically — you’re losing revenue daily.
MarketSurge helps Aurora businesses grow with:
High-converting websites
Local SEO
Google & Meta Ads
CRM + Marketing Automation that captures every lead
Aurora has:
One of the most diverse populations in Illinois
A rapidly growing small business ecosystem
90%+ of households have internet access
80%+ of adults use smartphones daily
60%+ of local searches happen on mobile
"Aurora roofing company"
"Dentist Aurora IL"
"HVAC near me"
"Best mechanic in Aurora"
A web designer
An SEO freelancer
An ads manager
A CRM that no one uses
Manual follow-up
Website Development
SEO
Paid Ads
CRM
Text & Email Marketing
Automation
Into one integrated system designed to generate and close more business.
Your website should do more than look good. It needs to perform.






We build high-performance, conversion-focused websites designed specifically for competitive local markets like Aurora.
Roofing
HVAC
Plumbing
Auto repair
Legal
Medical
Home services
Google Business Profile optimization
Map Pack strategy
On-page SEO
Technical SEO
Review generation systems
Location-based content strategy
Aurora businesses typically spend $1,000–$5,000/month on ads.
The difference between profit and waste? Strategy
We build:
Targeted local campaigns
Cost-per-lead optimization
High-converting landing pages
Targeted local campaigns
Cost-per-lead optimization
High-converting landing pages
Clicks are easy.
Profitable clicks require a system behind them.
They don’t respond fast enough
They miss Facebook messages
They don’t text back
They don’t automate follow-ups
They don’t request reviews
Businesses that automate follow-up see:
30%+ higher retention
20–25% increase in repeat revenue
Capture calls, texts, forms & messages
Respond instantly with automation
Send automatic review requests
Build sales pipelines
Launch email & SMS campaigns
Track every customer conversation in one dashboard
In Aurora, speed and consistency beat fancy marketing every time.

MarketSurge is led by Reed Hansen, a seasoned digital marketing executive who has helped scale startups and Fortune 500 organizations alike.
With leadership experience at Northwestern University, Punchkick Interactive, and Solstice, Reed brings enterprise-level marketing strategy to Aurora’s small and mid-sized businesses.
We combine:
Data-driven decision making
Automation systems
Revenue-focused campaigns
Real growth strategy
We work with:
Home service companies
Contractors & trades
Law firms
Medical & dental practices
Automotive businesses
Fitness studios
Retail & specialty shops
Bilingual service providers
If you want more booked jobs, more calls, and more repeat customers — this is for you.
| Category | Deliverable | Description | Features | One Time Payment $750 |
|---|---|---|---|---|
| Local SEO | Optimize the Google Business Profile | Review and update your Google Business Profile to make sure all important details (like services offered, the area you serve, and your business type) are accurate and set up correctly. |
|
|
| Technical and On Page SEO | Metadata Optimization | Optimize title tags, meta descriptions, meta keywords, and header tags. | ||
| Alt Image Texts | Add alt image texts to all images. | |||
| Schema Mark Up | Organization, NLP, and FAQ schema. | |||
| Internal Linking | Improve the internal linking structure to funnel more equity from lower value pages to higher value pages. | |||
| Canonical Tags & Redirects | Update any missing or incorrect canonical tags. Update any outdated redirects on the site. | |||
| Miscellaneous | Open Graph tags, Twitter Meta Cards. | |||
| Authority | Local Citations | Core business information (name, address, phone, hours, etc) being added to prominent local directories to help improve local map rankings. |
50 Citations |
| Category | Deliverable | Description | Essential $500 |
Advanced $750 |
Pro $1500 |
Monthly Plan |
|---|---|---|---|---|---|---|
| Local SEO | Google Business Profile Posting | Demonstrate engagement with your audience and send signals to Google that your business is active. | 2/mo | 4/mo | 8/mo |
|
| Google Business Profile Q&A | Build a series of questions and answers about the company and services. | 2/mo | 4/mo | 8/mo | ||
| Google Business Profile Review Monitoring & Response | Monitor and manage all Google Business Profile reviews. | As Needed | As Needed | |||
| Technical and On Page SEO | Page Updates | Ensure updates of Metadata Optimization, Alt Image Texts, Schema Mark Up, Internal Linking, Canonical Tags & Redirects, Miscellaneous | ||||
| Content | Supplemental Content Strategy | Create a robust topical map for all primary services / keywords to help expand the keyword universe and establish subject matter expertise **(Done Quarterly)** | ||||
| Blog Writing | Focus on attracting people searching for detailed, informational topics by using specific, longer phrases. This helps create a steady flow of potential customers who are interested in learning more about what you offer. | 2/mo | 4/mo | 10/mo | ||
| Content Enhancements | Add relevant keywords and topics to your main web pages to make them stronger and more competitive in search rankings. | |||||
| Authority | Press Releases | Dozens to hundreds of high quality backlinks from local and national news outlets. Targeting high-intent keywords, branded phrases, and sending signals to local maps. | 1PR, 1 Channel (~15 links) | 1PR, 3 Channels (~40 links) | 1PR, All Channels (~100 links) | |
| Cloudstacks | Get high-quality links from trusted, authoritative websites to increase your site's authority and help it rank higher on local maps. | |||||
| Guest Posts | Get high-quality links from websites that focus on related topics to help your site rank higher for keywords that attract ready-to-buy customers. |
| Category | Deliverable | Description | Pricing |
|---|---|---|---|
| User Experience | Social Proofing | Review carousel, Trust Badges, Proof in Numbers. |
Dependent on size of project. |
| Money Making Messaging | CTA Mapping, CTA Text, Sales messaging. | ||
| Performance Updates | Mobile and Desktop Speed Optimizations. Mobile friendliness. |
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Aurora is competitive.
Customers are mobile-first.
Reviews influence everything.
Speed-to-lead determines who wins.
The question isn’t whether you need digital marketing.
It’s whether your current system is costing you revenue.
