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Why You Should Automate Your SMS Marketing Campaigns

With open rates as high as 98%, SMS ensures your message gets noticed. But how can you make the most of this powerful tool?

The answer: AUTOMATION

The Benefits of Automating SMS Campaigns

In today's content-saturated world, SMS marketing stands out as a highly effective way to engage customers directly

and personally, while streamlining your business.

Set yourself apart with quick and reliable communication - from the initial lead to nurturing the relationship post sale - all in one easy and professional online experience.

Time & Cost Savings

Manual campaign management can be time consuming and resource-intensive. Automating your SMS campaigns streamline everything from scheduling messages to managing responses, significantly reducing labor costs and enhancing operational efficiency.

Improved Targeting

Automation platforms enable you to segment your audience based on various criteria such as purchasing behavior, location, and engagement history. This ensures that your messages are highly relevant to each recipient, boosting the effectiveness of your campaigns.

Personalized Customer

Interactions

Today's consumers expect personalized experiences. Automated SMS marketing allows you to deliver customized messages that resonate with your audience on a personal level. Using data-driven insights, you can craft messages that address individual preferences and needs.

MarketSurge offers Conversation AI as an additional tool for SMS automated campaigns

Train your Conversation AI bot inside MarketSurge to tailor customized responses to anyone

who responds to an SMS inside your campaign.

PURPOSE

  • Enhances customer interactions using AI technologies

BENEFITS

  • Solves complex problems

  • Provides safer, more accurate answers than other chatbots

SUPPORTED CHANNELS

  • SMS

  • Facebook (FB)

  • Instagram (IG)

  • Web Chat (SMS Chat)

  • Live Chat

  • Google Business Profile (GBP)

WORKFLOW INTEGRATION

  • Customize prompts and conditions

  • Create branches in workflows based on user responses

Text Your Way to Success: SMS Stats You NEED to know!

HIGH OPEN

RATES

SMS messages have a 98% OPEN RATE, compared to around 20% for email marketing. Most people read their texts within a few minutes of receiving them.

QUICK Response

TimeS

90% of SMS messages are read within 3 MINUTES, making it one of the fastest communication channels.

HIGH Conversion

Rates

SMS marketing boasts CONVERSION RATES OF 29%, making it a high-performing channel for sales and promotions.

LOW Unsubscribe

RATES

With the average SMS marketing UNSUBSCRIBE RATE AT 1-2%, it indicates that consumers are generally happy to stay engaged once they sign up.

Save Time & Money by Automating Your Marketing Today

With MarketSurge you can replace tools like:

  • Active Campaign

  • HeyMarket

  • Calendly

  • Acuity

  • Sideline

  • Chatra

  • Zapier

  • Pipedrive... and MORE!

Streamline your entire marketing process with one system.

Watch Demo

Unlock your discount and streamline your entire marketing process.

A CRM Built for Conversations, Conversions, and Growth

Pricing that supports your

team as it grows

MarketSurge CRM is more than a contact database — it’s your central command center for leads, customers, and conversations.

Built for service-based and product-driven businesses, our CRM brings texting, calling, email, contacts, and activity tracking into one place, so nothing slips through the cracks and every follow-up actually happens.

Whether you’re just getting started or scaling fast, MarketSurge CRM helps you:

  • Capture and manage leads automatically

  • Respond faster across text, calls, and email

  • Track every conversation and customer interaction

  • Build stronger relationships that turn into revenue

No bouncing between platforms. No lost messages. No guesswork.

Pricing that supports your

team as it grows

Compare & Find The Right Plan For You

Perfect for solo operators and small teams who want a simple, reliable CRM to manage conversations and contacts.

$1970 /yearly

Includes:

  • Unlimited users & contacts

  • Centralized inbox for text & calls

  • Contact records with conversation history

  • Basic activity tracking

  • ~900 text segments or 750 call minutes

Best if you want to organize communication and never miss a message — without automation

Built for growing businesses that need more volume, visibility, and momentum.

$2970 /yearly

Everything in Standard, plus:

  • Higher messaging & calling limits

  • Better support for active lead pipelines

  • Scales smoothly as conversations increase

  • ~2,200 text segments or 2,000 call minutes

Ideal if your business depends on consistent follow-up and daily customer conversations.

Designed for established teams that rely on high-touch communication and custom workflows.

$4970 /yearly

Everything in Professional, plus:

  • High-volume texting & calling capacity

  • Built for teams with multiple reps

  • Supports complex customer journeys

  • ~6,000 text segments or 5,500 call minutes

Best for businesses where speed, scale, and responsiveness directly drive revenue.

See Our Latest Texting Updates

Why Every Jewelry Store Needs a CRM (And Why SMS Changes Everything)

Why Every Jewelry Store Needs a CRM (And Why SMS Changes Everything)

If you're serious about growth, client experience, and protecting your reputation, a modern CRM — especially one with SMS capabilities and full team visibility — isn’t optional anymore. ...more

SMS ,CRM

February 13, 2026undefined

Speed Wins Deals (and CRMs Create Speed)

Speed Wins Deals (and CRMs Create Speed)

Customers today expect instant answers. They text instead of calling. They submit forms after hours. They message businesses on weekends. And the company that responds first almost always wins. ...more

SMS ,Automation &CRM

February 09, 2026undefined

Why Photographers Should Never Use SMS for Cold Outreach (And What to Do Instead)

Why Photographers Should Never Use SMS for Cold Outreach (And What to Do Instead)

In recent years, SMS marketing has exploded. Open rates are high. Responses are fast. And for many businesses, texting feels like a shortcut to attention. ...more

SMS ,Photography &CRM

February 04, 2026undefined

Frequently Asked Questions About Texting

Q: What is business texting software?

Business texting software allows companies to send and receive text messages using a dedicated business number instead of personal phones. It centralizes conversations in one shared inbox so teams can respond faster, track history, and never miss a customer message.

Q: How is business texting different from using a personal phone?

Personal phones create silos. Messages live on one device, conversations get lost, and teams can’t collaborate. Business texting software like MarketSurge gives you a shared inbox, conversation history, team access, automation, and compliance — all in one system.

Q: Can customers reply to my text messages?

Yes. MarketSurge supports two-way texting, meaning customers can reply and have real conversations with your business. All replies are logged in the CRM so your team can see context and follow up properly.

Q: Is SMS marketing actually effective?

Very. SMS messages have open rates as high as 98%, are typically read within minutes, and often outperform email for time-sensitive communication, appointments, reminders, and follow-ups.

Q: What types of messages can businesses send using SMS?

Businesses commonly use SMS for appointment reminders, lead follow-up, customer support, promotions, order updates, review requests, and re-engagement campaigns. MarketSurge supports both manual and automated texting workflows.

Q: What is SMS automation?

SMS automation allows you to send messages based on triggers or schedules instead of manually texting each contact. Examples include instant replies to new leads, appointment reminders, follow-ups after missed calls, and lifecycle messages.

Q: Does MarketSurge support automated SMS campaigns?

Yes. MarketSurge allows you to automate SMS campaigns, segment audiences, personalize messages, and even use Conversation AI to handle responses intelligently across SMS and other channels.

Q: What is A2P 10DLC and why does it matter?

A2P (Application-to-Person) 10DLC is a U.S. carrier requirement for businesses sending text messages. It helps reduce spam and ensures legitimate businesses can reliably deliver messages at scale.

Q: Do I need to register for A2P 10DLC to use business texting?

Yes. If you’re sending business text messages in the U.S., registration is required to maintain deliverability and compliance. MarketSurge guides you through this process.

Q: How do I register for A2P 10DLC?

We’ve created a step-by-step guide that explains what 10DLC is, why it matters, and how to register correctly. Read the full guide here: https://marketsurge.io/a2p-10dlc-registration-guide

Q: What happens if I don’t register for A2P 10DLC?

Unregistered numbers may experience message blocking, filtering, or delivery failures. Registering protects your ability to reach customers consistently and professionally.

Q: Is business texting compliant with opt-in rules?

Yes, when done correctly. Customers must opt in to receive messages, and businesses must provide clear opt-out options. MarketSurge is built to support compliant texting practices.

Q: Can multiple team members text customers from the same number?

Absolutely. MarketSurge provides a shared SMS inbox so multiple users can view, respond to, and manage conversations without overlap or confusion.

Q: Does MarketSurge replace other tools?

Many businesses use MarketSurge to replace multiple tools such as standalone texting apps, CRMs, scheduling software, and automation platforms — simplifying their entire communication stack.

Q: Is MarketSurge only for marketing, or can it be used for customer service too?

MarketSurge is built for both. Businesses use it for marketing, sales, support, and ongoing customer communication — all from one centralized system.

Exclusive Benefits With MarketSurge

  • Flawless set up and integration with over 1,000 apps

  • Personalized support from our dedicated team

  • 24/7 online chat support

Benefit from the power of automated SMS marketing to boost your marketing and advance your client communications.

Opt-in to MarketSurge today to unlock your business's full potential. Simplify workflows, continue client conversations effortlessly, and increase your productivity!

Contact us now to begin streamlining your business withAutomated SMS Texting technologies!

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Complete the form below to contact us.

(872) 266-3383 | [email protected]

© 2026 MarketSurge LLC Evanston, IL | All Rights Reserved

© 2026 MarketSurge LLC Evanson, IL

All Rights Reserved